a sight for sore eyes

Keystone Eye Comfort series

Toronto. In 1936, Keystone, the huge publisher and seller of stereo cards and viewers, embarked on some health oriented offerings including a special card series called Eye Comfort. This series came in a smart box with the stereo cards, a stereo viewer and instructions.

Keystone believed that exercise was the key to strong muscles and strong muscles the key to good health. In their view, every muscle needs exercise and eye muscles are no different. Their cards and instructions would exercise eye muscles and eliminate a need for glasses! (they seemed unaware of the stiffening of the human eye lens as people aged making reading glasses mandatory for those over 40 unless they suffered from a condition called short sightedness making glasses mandatory to see distant objects clearly.

As Clint thought, Keystone did not sell prescription glasses. His main show and tell came with a caution: be careful not to give yourself a headache or affect your ability to drive by trying the cards at the December meeting…

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a Canadian collection

Canadian Kodak Duex Camera and box (instructions inside box)

Toronto. At our December meeting, Mark Singer suggested ways to categorize camera collecting. Having a very wide range of interests, Mark focusses one one segment of still camera collecting: cameras made in Canada.

He demonstrated this with an example of a 1940-42 Kodak Duex, complete with the original box, and instructions. The camera clearly states “Made in Canada” on the lens plate. Mark acknowledged that many cameras etc. so marked were actually assembled in Canada from parts mainly made elsewhere. This style of “manufacture” reduced the duty charged on finished goods. In the case of the Duex, Mark said it was one of the few Kodak models actually made here making it relatively rare.

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same old… same old…

Samoca 35 III c1950s

Toronto. In the 1950s, Samoca cameras were sold in a variety of models – all very similar, so the saying was that SAMOCA stood for SAMe Old Camera.

Thanks to Ed Warner at the December meeting for bringing a quartet of cameras given weird English names by their Japanese or German maker, Samoca being one of them.

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another Argus model. Another Ad.

LIFE ad for Argus model Autronic 35 c1960

Toronto. Argus tried bravely to stay competitive in the amateur photography world in the face of both national and international competition. This particular model as advertised in the May 30, 1960 issue of LIFE was a less expensive version Autronic II model. It used an f/3.5 lens instead of the marginally faster f/2.8 lens.

Built-in exposure (linked) via Selenium cell, and flash capability were de riguer in the 60s. The camera only lasted a couple of years according to McKeown (11th edition p64), Both Autronic I and II used the faster f/2.8 lens.

 

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Merry Christmas 2019 All!

Toronto. Lots of snow. Green snow? Ho Ho Ho. Click on the birds to see the website I used.

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silhouette

John Morden made this photo for  Instagram.

Toronto. This famous photographer was born in Germany and emigrated to the USA in 1935, prior to the second war to join LIFE magazine. He had already made a name in Europe before moving with his family to America. His name… Alfred Eisenstaedt.

In the silhouette, Eisenstaedt is holding his IIIf Leica. It is part of a series on famous photographers and their cameras that we posted on our Instagram site.

My thanks to John Morden for sharing this image with me. He originally created it for our Instagram guru, Celio Barreto, who found the series to be very popular.

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Camerama Show Jan 19, 2020

Toronto. Do you have 2020 vision? Its Camerama time again on Jan 19th.

Click on the little camera at left for a full size bookmark with directions. Been there before? Same location (Edward Hotel). Same parking. Get in for $7 or for $5 if you are a student with ID.

Need more info, or a table, call Gary at 905-550-7477 or just email him

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PhotoEd Winter 2019

PhotoEd Magazine Winter 2019

Toronto. Editor Rita Godlevskis told us about this coming issue last August along with free passes for members to a documentary.

Check out this exciting issue’s articles and photos. The PHSC is represented with this ad on page 23.

Check the newsstands and the PhotoEd website.

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deja vu all over again

Graphic camera used in late 2019

Toronto. … as colourful catcher and coach for the Yankees, Yogi Berra was tagged with this quote. In pursuit of history, my good friend George Dunbar spotted this anomaly in the age of digital – someone using a film/plate based Speed Graphic with a huge lens at an event during the President Trump impeachment trial.

George says, “It was certainly surprising to see a photographer with a 4×5 Graphic press camera at the USA impeachment hearings.” Surprising indeed!

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free filmin’

LIFE ad May 9, 1960

Toronto. Free Film forever! And Kodak film at that! Who could resist such a pitch? In my youth, I remember these pitches to casual amateurs to encourage camera use and printing.  The hook was, you mailed your exposed roll in, and for a fee, the prints, negatives, and a fresh roll of the same film was returned to you by mail.

The “never buy film again” meant not changing film kind or brand ever and waiting a week or two to get your free unexposed film, negs and prints returned.

Thanks to George Dunbar and his research for this memory jogger ad from the May 9, 1960 issue of LIFE magazine (a tiny ad on p110). I suspect that the “FREE FILM CO.” didn’t last as long as Kodak…. Never found out if the FREE FILM CO. would accept exposed film from Canada back when it advertised in LIFE.

NB: The title of this post is a riff off the title of a song “Free Fallin’” sung by the late Tom Petty amongst others.

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