another Argus model. Another Ad.

LIFE ad for Argus model Autronic 35 c1960

Toronto. Argus tried bravely to stay competitive in the amateur photography world in the face of both national and international competition. This particular model as advertised in the May 30, 1960 issue of LIFE was a less expensive version Autronic II model. It used an f/3.5 lens instead of the marginally faster f/2.8 lens.

Built-in exposure (linked) via Selenium cell, and flash capability were de riguer in the 60s. The camera only lasted a couple of years according to McKeown (11th edition p64), Both Autronic I and II used the faster f/2.8 lens.


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