a bilingual Kodak ad at Expo67
Toronto. Do you remember Expo67, a World’s Fair held in Montreal? It was a remarkable show in spite of the inevitable strikes. My wife and I enjoyed Expo and courtesy of a bus strike we were able to see so many more pavilions.
Kodak advertised their cameras (and indirectly their films) with tasteful ads such as the bilingual one shown here.
Expo67 was a wonderful opportunity for all photographers to show off their abilities. The Ontario pavilion had a multi-image slide show of provincial photos and videos – plus a now famous song. The show and song were eventually released as a film shown here.
The bilingual theme song for Canada and the fair was written by Bobbie Gimby. We owe a thank you to our diligent photo-historian, George Dunbar, for sharing this piece of Canadian photographic history with us.
NB. The movie linked here is one our Toronto presentation showed some years ago in September, 1988 (Photographic Canadiana 14-4, page 12).
