remember Deardorff cameras?
Toronto. Things that seemed so important decades ago are not even a consideration today. This advertisement from the January, 1930 magazine called American Cinematographer is a case in point.
A rising and falling front with a short focus lens was de rigour back then for street photos of sky scrapers so the photographer could keep the building lines parallel and capture all of the building in his shot.
This feature was so important that Deardorff chose to highlight it as a way to separate their cameras from the herd.
We must thank my good friend George Dunbar for sharing this find with us. Well done, George!
