Kodak ad in January 1944 issue of Popular Photography magazine
Toronto. Well into WW2, Kodak took this ad out in the January 1944 issue of Popular Photography showing how research by their labs resulted in lens technology that out performed the German industry and led to superior fire power when American airplanes bombed the Axis ships.
This ad was found by my good friend George Dunbar who has kindly shared it here. As history shows, Kodak did make many fine lenses mid last century, but post war, the Germans regained their lead and were later matched, not by Kodak, but by Japan.
Later last century, Japan and Japanese optical firms routed most of the German optical industry. Today, in the era of the smart phone, most people no longer care who makes the lens or camera that is built into their mobile device.
Note: British writer Aldous Huxley published his novel, “Brave New World” in 1931. I used the same title for this post. I must have been very impressed by the title since it is the FOURTH time I used it in a post title.
