E Leitz NYC
Toronto. Before the internet and web sites caught on, corporations would arranged for their history to be told in books. Some books were coffee table size puff pieces about how great the company is/was; some were rather thin on content as the writer was not that skilled in either writing or research; while others gave a wealth of detailed information.
In issue 24-3, I reviewed a book about Leitz, New York. Well bound and supported by the LHSA, the book is a bit thin on details. The title of my review is, “E. LEITZ, INC. NEW YORK by Emil G. Keller”.
And I began the review as follows:, “The author is a retired member of the E. Leitz, Inc., New York agency for Leitz, Wetzlar. His reminiscences about the evolution of this important branch of Leitz were self-published in 1996 with support from the Leica Historical Society of America and Manca Inc.
“The book has a 1940s charm. It is large format with a deep-red cloth-bound hard cover of which the material and lettering bring to mind the famous little red fabric-covered boxes that once contained Leica equipment. The paper is a cream tone with the many images printed in black & white. The book is a modest 79 pages with a traditional quality binding.” …
You can tell the book is light on details from the number of words I spent describing its construction … Members can read the entire review in the issue 24-3 pdf on the free member-only DVD/thumb drive. see above or at right (Membership) to join. Email Lilianne at member@phsc.ca should you have questions.
