{"id":27570,"date":"2023-12-17T01:03:24","date_gmt":"2023-12-17T05:03:24","guid":{"rendered":"https:\/\/phsc.ca\/camera\/?p=27570"},"modified":"2023-12-15T19:41:05","modified_gmt":"2023-12-15T23:41:05","slug":"clowning-around-2","status":"publish","type":"post","link":"https:\/\/phsc.ca\/camera\/clowning-around-2\/","title":{"rendered":"clowning around"},"content":{"rendered":"<div id=\"attachment_27571\" style=\"width: 235px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/phsc.ca\/camera\/wp-content\/uploads\/2023\/12\/Home-movies-before-TV-Life-Magazine-Oct-1942.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-27571\" class=\"size-full wp-image-27571\" src=\"https:\/\/phsc.ca\/camera\/wp-content\/uploads\/2023\/12\/Home-movies-before-TV-Life-Magazine-Oct-1942-sm.jpg\" alt=\"\" width=\"225\" height=\"159\" \/><\/a><p id=\"caption-attachment-27571\" class=\"wp-caption-text\">LIFE ad in Oct 1942 for Castle Films<\/p><\/div>\n<p><strong>Toronto<\/strong>. Taking a break from stills, my good friend, George Dunbar, found this ad for Castle Films. Most of our members are &#8216;stills&#8217; professionals or collect still cameras and images. The occasional member is keen on movies as well (the late Bob Gutteridge even <a href=\"https:\/\/www.amazon.ca\/Magic-Moments-Pictures-Toronto-1894-1914\/dp\/0968612504\">wrote<\/a> about them).<\/p>\n<p>Castle Films saw a niche market in ready-to-view films for the home (8mm, 16mm). The company aimed at those who had movie viewing gear but had lost interest in taking movies. The company must have been mainly a marketing force since beside ordering a movie copy directly, you could often just buy one from a local photo supply store (our drug store carried the Castle line (briefly) along with other photo supplies and services).<\/p>\n<p>The above ad appeared the October, 1942 edition of LIFE magazine. In the late 1950s, our family had a few different Castle Films titles &#8211; you \u00a0guessed it, bought at the local drug store.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toronto. Taking a break from stills, my good friend, George Dunbar, found this ad for Castle Films. Most of our members are &#8216;stills&#8217; professionals or collect still cameras and images. The occasional member is keen on movies as well (the &hellip; <a href=\"https:\/\/phsc.ca\/camera\/clowning-around-2\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1944],"tags":[14,93,1450],"class_list":["post-27570","post","type-post","status-publish","format-standard","hentry","category-history","tag-film","tag-movie","tag-projector"],"_links":{"self":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/27570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/comments?post=27570"}],"version-history":[{"count":3,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/27570\/revisions"}],"predecessor-version":[{"id":27575,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/27570\/revisions\/27575"}],"wp:attachment":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/media?parent=27570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/categories?post=27570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/tags?post=27570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}