{"id":16399,"date":"2020-01-09T05:42:13","date_gmt":"2020-01-09T09:42:13","guid":{"rendered":"http:\/\/phsc.ca\/camera\/?p=16399"},"modified":"2020-01-05T00:15:55","modified_gmt":"2020-01-05T04:15:55","slug":"tommy-can-you-hear-me","status":"publish","type":"post","link":"https:\/\/phsc.ca\/camera\/tommy-can-you-hear-me\/","title":{"rendered":"Tommy, can you hear me"},"content":{"rendered":"<div id=\"attachment_16400\" style=\"width: 235px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/phsc.ca\/camera\/wp-content\/uploads\/2020\/01\/Fairchild-Cinephonic-LIFE-Oct.-10-1960.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-16400\" class=\"size-full wp-image-16400\" src=\"http:\/\/phsc.ca\/camera\/wp-content\/uploads\/2020\/01\/Fairchild-Cinephonic-LIFE-Oct.-10-1960-sm.jpg\" alt=\"\" width=\"225\" height=\"141\" \/><\/a><p id=\"caption-attachment-16400\" class=\"wp-caption-text\">Fairchild Cinephonic 8mm System ad in LIFE<\/p><\/div>\n<p><strong>Toronto<\/strong>. By the fall of 1960, Camera and material makers had tried hard to attract new amateurs to the photography fold. Slides, colour negatives, colour prints, movies, flash, built-in exposure meters, hand held exposure meters, pictures-in-a-minute, and more! All efforts worked to expand the use of photography by amateurs.<\/p>\n<p><a href=\"https:\/\/en.wikipedia.org\/wiki\/Fairchild_Camera_and_Instrument\">Fairchild<\/a> even <a href=\"https:\/\/www.youtube.com\/watch?v=RadCmMd6cOU\">tried 8mm movie sound<\/a> using special film and cameras. Their camera and projector were expensive at the time. This ad (page 55) \u00a0from the <a href=\"https:\/\/books.google.ca\/books?id=wEQEAAAAMBAJ&amp;printsec=frontcover&amp;source=gbs_ge_summary_r&amp;cad=0#v=onepage&amp;q&amp;f=false\">October 10, 1960 issue of LIFE magazine<\/a> is a fine example of the short lived phenomenon of home movies in sound. Just think of the complexity involved (a snap today for anyone with a smartphone or digital camera&#8230;).<\/p>\n<p>Thanks to George Dunbar for this reminder of yesteryear and a fad that drowned in its own complexity. The title is from the <a href=\"https:\/\/www.youtube.com\/watch?v=bXTe3K7BllM\">song<\/a> of the same name in the 1969 rock opera and 1975 film\u00a0<a href=\"https:\/\/en.wikipedia.org\/wiki\/Tommy_(1975_film)\">Tommy<\/a> by the <a href=\"https:\/\/en.wikipedia.org\/wiki\/The_Who\">Who<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toronto. By the fall of 1960, Camera and material makers had tried hard to attract new amateurs to the photography fold. Slides, colour negatives, colour prints, movies, flash, built-in exposure meters, hand held exposure meters, pictures-in-a-minute, and more! All efforts &hellip; <a href=\"https:\/\/phsc.ca\/camera\/tommy-can-you-hear-me\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[1786,972,2946,425,93,2947],"class_list":["post-16399","post","type-post","status-publish","format-standard","hentry","category-camera","tag-8mm","tag-ad","tag-fairchild","tag-life","tag-movie","tag-sound"],"_links":{"self":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/16399","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/comments?post=16399"}],"version-history":[{"count":3,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/16399\/revisions"}],"predecessor-version":[{"id":16404,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/16399\/revisions\/16404"}],"wp:attachment":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/media?parent=16399"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/categories?post=16399"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/tags?post=16399"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}