{"id":16175,"date":"2019-12-10T05:25:25","date_gmt":"2019-12-10T09:25:25","guid":{"rendered":"http:\/\/phsc.ca\/camera\/?p=16175"},"modified":"2019-12-09T02:09:34","modified_gmt":"2019-12-09T06:09:34","slug":"bye-bye-flashbulb-guy","status":"publish","type":"post","link":"https:\/\/phsc.ca\/camera\/bye-bye-flashbulb-guy\/","title":{"rendered":"bye bye flashbulb guy"},"content":{"rendered":"<div id=\"attachment_16178\" style=\"width: 235px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/phsc.ca\/camera\/wp-content\/uploads\/2019\/12\/Flash-LIFE-March-7-1960.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-16178\" class=\"size-full wp-image-16178\" src=\"http:\/\/phsc.ca\/camera\/wp-content\/uploads\/2019\/12\/Flash-LIFE-March-7-1960-sm.jpg\" alt=\"\" width=\"225\" height=\"111\" \/><\/a><p id=\"caption-attachment-16178\" class=\"wp-caption-text\">LIFE ads in March 1960 offer two ways to shoot low light scenes<\/p><\/div>\n<p><strong>Toronto<\/strong>. The 1960s were pretty much the last decade for flashbulbs. They weren&#8217;t killed by fast <a href=\"https:\/\/phsc.ca\/camera\/?p=10444\">Polaroid<\/a> film as the Polaroid ad implies, but by <a href=\"https:\/\/phsc.ca\/camera\/?p=10639\">cheap electronic flash<\/a>. The electronic flash was pricier up front, but in use, it was cheap and convenient compared with using flashbulbs.<\/p>\n<p><a href=\"https:\/\/phsc.ca\/camera\/?p=16086\">Polaroid<\/a> with its high speed films and wink lights was \u00a0always a niche mark to most photographers and wanna-bees. The two 1960 LIFE ads offer alternative ways to capture scenes in low light. For a while, Polaroid medical products and its positive\/negative film for professionals with larger format cameras, became popular.<\/p>\n<p>Thanks to my friend George Dunbar for sourcing these ads that magazines offered in that bygone time before electronic flash and then digital technology eliminated both flashbulbs and Polaroid.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Toronto. The 1960s were pretty much the last decade for flashbulbs. They weren&#8217;t killed by fast Polaroid film as the Polaroid ad implies, but by cheap electronic flash. The electronic flash was pricier up front, but in use, it was &hellip; <a href=\"https:\/\/phsc.ca\/camera\/bye-bye-flashbulb-guy\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[2602,301,1693],"class_list":["post-16175","post","type-post","status-publish","format-standard","hentry","category-processes","tag-life-ad","tag-polaroid","tag-sylvania"],"_links":{"self":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/16175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/comments?post=16175"}],"version-history":[{"count":6,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/16175\/revisions"}],"predecessor-version":[{"id":16182,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/posts\/16175\/revisions\/16182"}],"wp:attachment":[{"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/media?parent=16175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/categories?post=16175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/phsc.ca\/camera\/wp-json\/wp\/v2\/tags?post=16175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}