Toronto. A few days back I opened my Globe and Mail as I began breakfast. To my delight, the latest issue of Norm Rosen’s magazine popped out. Check out the PHOTO News web site to see many articles and back issues. And if you are not a Globe subscriber, then sign up for a free subscription.
Norm’s magazine is unusual in two ways: The articles while informative do not diss the advertisers; and two, the magazine is free.
How is this possible? A glossy full size magazine full of interesting articles and photographs? Norm says it is by making sure the advertisements cover publishing costs and using newspaper distribution to distribute the majority of issues. The magazine maybe free, but it is worth the time it takes to read the articles and admire photos. Take a look today.