Tag Archives: slide

dyna-what?

Toronto. In the March 27th, 1964 issue of LIFE magazine (p42), the 3M company ran this unusual ad for a colour transparency film called Dynachrome. Did you ever use it? In 1954, the American government was hell-bent to separate any … Continue reading

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what’s in your wallet?

Toronto. Not to be out done by Airequipt, Argus posted a two page spread (pp 10, 11) in the November 30, 1962 issue of LIFE magazine offering 10,ooo free prizes in the “ARGUS HOLIDAY GIVEAWAY”. The offer was limited to … Continue reading

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we all scream for a free screen …

Toronto. … to paraphrase a kid’s chant from over a half century ago. In the 1960s every manufacturer of photo gear wanted a slice of the amateur photography pie – the bigger the better. By 1960, every factory aped its … Continue reading

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View-Master Stereo Camera Ad

Toronto. My friend George Dunbar sent me an email the other day showing over a dozen magazine ads from mid last century. The magazines of that era had many small illustrated want-ad size listings, often for ways to get rich … Continue reading

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